Service that can evaluate the performance of your employees and your business

Let me tell you about our new service — "SMS-rating" sms-vote.ru. It is a marketing tool for companies of sphere of service which allow to evaluate the quality of their work in the eyes of customers by obtaining feedback from them via SMS survey.

Many of you have probably been faced with a request to evaluate a call to the Bank's customer support or visit a service centre of the cellular operator. Without a doubt, this feedback is important for quality control. With it you can do a lot of useful things:
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• to Link the pay of employees they receive evaluations from the clients they serviced
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• Address to work with unhappy clients
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• to Offer customers a discount for the valuation (even negative)
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• In dynamics to track the quality of your company and to quickly make changes to your business processes

We decided to give the opportunity for any organization, who know the phone numbers of their customers, and to establish such service and immediately begin to improve the quality. Such organizations, in fact, a lot. It's the cab companies, Internet-shops, showrooms, beauty salons, insurers, service delivery, training organizations, centers of providing the state services, etc.

Over the service we have been working for more than a year. At the moment he has quite a developed functionality, tested and ready to use. Moreover, it uses some pretty big clients all over Russia.

The mechanics of the work:

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1. to a Certain client you provide a service.
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2. In fact provide a service to a client, either manually or automatically, a SMS message is sent with a request to assess the quality of the work.
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3. the Client responds with a number from 1 to 5.
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4. depending on the settings, the customer is sent a final SMS with gratitude, a code for a discount, etc.
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5. Received ratings available in the form of reports (see below) or can be automatically uploaded to the external system.

Example reports based on customer satisfaction ratings:


The service operates both through website or through API calls from any external systems, including Microsoft Excel. Free to try right now.

Technical details

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• Used servers with GSM modems send SMS parallelization.
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• SMS clients come with a long Federal number.
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• the Cost of a response SMS with the estimate sent by the client equal to the cost of sending an SMS to a Federal number (0-2 RUB) in accordance with the tariff plan of the client.
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• Has an API for sending and receiving SMS with estimates from external systems, including the sending of Microsoft Excel.

According to the statistics, up to 40% of customers who received an SMS with a request to assess the quality of the work, provide such an assessment. Among the answers there is no one that could constitute a complaint for spam. It is important that people understand that it is important their opinion is, it tends to be better.

Article based on information from habrahabr.ru